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L
Social Embed High complexity

LinkedIn Social Plugins

por LinkedIn (Microsoft)

Define cookies
Não
Envia PII
Não
Rastreamento entre sites
Sim
Consentimento necessário
Functional
Mecanismo de transferência
EU-US Data Privacy Framework

Visão Geral

LinkedIn's JavaScript SDK for embedding social plugins (Share buttons, Follow buttons, profile badges) on third-party websites. Distinct from the LinkedIn Insight Tag - this SDK provides social interaction features rather than advertising conversion tracking. The CJEU Fashion ID ruling (C-40/17), while decided on Facebook Social Plugins, establishes the principle that website operators embedding any social plugin are joint controllers with the social network for the data collection triggered by the plugin.

Capacidades de Detecção

Signature count
2
Detection methods
network

Impacto no Desempenho

Impacto no Desempenho

Tamanho do script
25 KB
Requisições por página
2

Erros Comuns

  • 1 Confusing LinkedIn Social Plugins with the LinkedIn Insight Tag - social plugins embed profile badges and share buttons, while the Insight Tag (px.ads.linkedin.com) is an advertising pixel with significantly different privacy implications
  • 2 Loading the platform SDK without consent - similar to Meta Social Plugins, the CJEU Fashion ID ruling (C-40/17) established that website operators are joint controllers for data collection triggered by embedded social plugins
  • 3 Not disclosing the joint controllership obligation in the privacy notice as required by Fashion ID (C-40/17)
  • 4 Embedding LinkedIn profile badges on pages with sensitive content without assessing whether linking visitors to professional profiles is appropriate

Considerações de Conformidade

Loads scripts from platform.linkedin.com and renders social plugin iframes. When initialised, the SDK transmits visitor data (IP address, browser metadata, page URL) to LinkedIn servers regardless of whether the visitor interacts with the plugin.

Consent: Consent required under ePrivacy Art 5(3). The Fashion ID ruling (C-40/17, 29 July 2019) on Facebook Social Plugins applies by analogy to LinkedIn Social Plugins - the website operator must obtain consent for the initial data collection phase.

Joint controllership: Fashion ID establishes that the site operator and the social network are joint controllers for the collection and transmission phases. A joint controller agreement under GDPR Art 26 may be required.

International transfers: LinkedIn (Microsoft) is certified under the EU-US Data Privacy Framework. LinkedIn's European operations are based in Dublin (LinkedIn Ireland Unlimited Company).

CMP configuration: Categorise under functional or social consent and block SDK initialisation until consent is granted.

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