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Advertising High complexity

Google Floodlight

le Google Floodlight

Socraíonn fianáin
Tá
Seolann PII
Níl
Rianú trassuímh
Níl
Toiliú riachtanach
Advertising / Marketing
Meicníocht aistrithe
EU-US Data Privacy Framework
Fianáin
IDEtest_cookie_gcl_dc_gcl_au

Forbhreathnú

Conversion tracking system within Google Marketing Platform (Campaign Manager 360 / Display & Video 360). Tracks conversions from display and video advertising campaigns using counter and sales tags. Integrates with Google's ad serving infrastructure.

Cumais Braite

Signature count
1
Detection methods
network

Consent Mode v2

Consent Mode v2

Riachtanais chomhartha Google Consent Mode v2 don chlib seo.

analytics_storage not used
ad_storage required
ad_user_data required
ad_personalization not used

Tionchar Feidhmíochta

Tionchar Feidhmíochta

Iarratais in aghaidh an leathanaigh
1

Botúin Choitianta

  • 1 Not integrating Floodlight with Consent Mode v2, causing conversion data loss or non-compliant firing
  • 2 Firing Floodlight tags on sensitive conversion pages without verifying consent status
  • 3 Not configuring the correct controller/processor relationship in the Google Ads Data Processing Terms

Breithnithe Comhlíontachta

Fires conversion pixels that send data to Google ad servers. Uses DoubleClick cookies for cross-site attribution. Requires explicit advertising consent under GDPR/ePrivacy. Should be integrated with Google Consent Mode v2 to handle consent states. Data is processed by Google as a joint controller or processor depending on the product configuration.

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6sense

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AppNexus

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1 síniú braite

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