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Marketing Automation Medium complexity

Braze

le Braze

Socraíonn fianáin
Seolann PII
Níl
Rianú trassuímh
Níl
Toiliú riachtanach
Advertising / Marketing
Meicníocht aistrithe
Standard Contractual Clauses
Fianáin
ab.storage.deviceIdab.storage.userIdab.storage.sessionId

Forbhreathnú

Customer engagement platform for cross-channel messaging including push notifications, email, in-app messages, and SMS. Collects user behaviour data to power personalised marketing campaigns and customer journey orchestration.

Cumais Braite

Signature count
2
Detection methods
network

Tionchar Feidhmíochta

Tionchar Feidhmíochta

Méid scripte
40 KB
Iarratais in aghaidh an leathanaigh
2

Botúin Choitianta

  • 1 Initialising the Braze SDK and collecting behavioural data before marketing consent is obtained
  • 2 Not configuring EU data residency, resulting in user data being processed in the US by default
  • 3 Sending push notifications without separate opt-in, conflating analytics consent with marketing consent

Breithnithe Comhlíontachta

Collects user identifiers, behavioural events, device data, and location information. Operates as a data processor for customer engagement. Data residency available in EU (AWS Frankfurt). Requires consent for marketing communications under ePrivacy and GDPR — the SDK itself may fire before consent but should be configured to defer data collection.

Seirbhísí Gaolmhara

An bhfuil cúnamh uait chun Braze a rialú?

Aimsíonn ár ndiagnóisic rialachais bearnaí comhlíontachta trasna d'eastát clibeanna iomlán.

Tosaigh do Dhiagnóisic Rialachais