Forbhreathnú
Email and SMS marketing platform for ecommerce. Collects customer behaviour data, purchase history, and browsing activity to power personalised marketing automation, segmentation, and campaign targeting.
Cumais Braite
- Signature count
- 2
- Detection methods
- network
Tionchar Feidhmíochta
Tionchar Feidhmíochta
- Méid scripte
- 55 KB
- Iarratais in aghaidh an leathanaigh
- 2
Botúin Choitianta
- 1 Loading the Klaviyo tracking snippet before marketing consent, which begins behavioural profiling immediately
- 2 Not separating email marketing consent from on-site behavioural tracking consent
- 3 Syncing full customer purchase history to Klaviyo without verifying the data minimisation principle
Breithnithe Comhlíontachta
The Klaviyo JavaScript snippet tracks on-site behaviour (page views, product views, cart activity) and links it to email subscriber profiles. Marketing consent is required for the tracking and profiling functionality. Klaviyo processes data in the US — verify international transfer safeguards are in place for EU data subjects.
Seirbhísí Gaolmhara
Braze
Med Braze
Customer engagement platform for cross-channel messaging including push notifications, email, in-app messages, and SMS. Collects user behaviour data to power personalised marketing campaigns and customer journey orchestration.
2 sínithe braite
Hubspot
Med Hubspot
Inbound marketing, sales, and CRM platform. The tracking code monitors page views, form submissions, and user engagement to power marketing automation, lead scoring, and contact management within the HubSpot CRM.
2 sínithe braite
Kit
Med Kit
Email marketing platform designed for creators and small businesses (rebranded from ConvertKit to Kit in October 2024). Provides email automation, landing pages, and subscriber management. Embeds forms and tracking scripts to capture leads and measure email campaign performance.
2 sínithe braite
Marketo
Med Marketo
Marketing automation platform owned by Adobe. Provides lead management, email marketing, campaign tracking, and behavioural scoring. The Munchkin tracking script monitors website visitor behaviour and links it to Marketo lead records.
2 sínithe braite
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